Introduction

 
Business Development and Organization Improvement are two disciplines that are too often treated independently from each other. In pro-active organizations these disciplines are interlinked, allowing the organization to preparing itself for the new business challenges that are lying ahead.
 
This interaction between ¨Business Development¨ and ¨Organization Improvement¨ is reflected in the contraction ¨Business Improvement¨; promoting an integral view on developing the business as well as the organization.